MOT - One, Coca-Cola - Ten Billion. But one for me is good...

Time is on my side. Literally.

Now you know being the insecure/conceited/self-depreciating/self-promoting thing I am, I would not be referring to my smooth skin, or clear eyes, or pearly smile. Or immature attitude, for that matter. No, alas, wrinkle free-ness is still a big part of my thought process. When I find the secret, I’ll let y’all know. I am referring to an article I read in a November TIME Magazine all about Coca-Cola. I was dee-lighted to see that in Coke’s Quest for Cool (the title of the piece) Phil Lempert, author of the Lempert Report on the Food Industry, argues that Coke needs to totally re-think the way they make and market what we all know is an unhealthy product. (Sorry, Preacher Mom!)

A quote:

Lempert and others argue that it’s time for Coke to tamper with its famous ingredient mix. Most Coke is sweetened with high-fructose corn syrup, yet kids in Latin America are drinking sugar-based, fruit sweetened beverages, he says. Lempert says the cola market will continue to dry up without a radical recipe shift. “The savior of cola, and I don’t know who is going to do it first, Coke or Pepsi, is the re-introduction of the core product, substituting sugar for the high-fructose corn syrup.”

Yeah, baby! Music to my ears! If the almighty Coca-Cola has industry analysts advising it to ditch the toxic HFCS in favor of good old nice n’ sweet sugar cane (which only has 16 calories per spoonful, BTW) I just might start sippin’ the Coco-Juice again. Next, Mickey Dees will start making baked sweet potato fries, and who knows? In a few years, the twins and I may take a trip to the Golden Arches for fries and a Coke.

But only if the Happy Meal includes a non-Disney related surprise toy made out of sustainable wood and hand painted with biodegradable paint by Benedictine monks. Then I'll be happy. Hey, who just said, "Fussy-Britches"?!